The Thought: My social media footprint will bring readers to my book.
The Reality: You need to bring your social media footprint to your readers
The statements above may seem like a petty distinction; however, I believe this is why indie books get parked in a stagnant social media footprint. Think of that big footprint left behind by the T-Rex in Jurassic Park. This footprint is created: large, defined and impressive. Enter the monsoon rains (in this metaphor we will say the rains are the flurry of social media activity). The huge imprint fills up with rainfall, but instead of holding onto the rain, the footprint itself is washed away into obscurity.
- 93.5% of your Facebook followers do NOT see your postings.
- unless you are using “Lists” on Twitter, you aren’t really utilizing Twitter
- vague titles will kill blog post readership
- lack of awareness of what days and hours is most advantageous to post
- the list goes on and on…
The items listed above, along with countless other social media concerns, are what we spend our time solving. Social media must be used strategically to meet realistic expectations. If it isn’t used with a heavy dose of critical thinking, it simply will not perform. What it can and cannot accomplish varies somewhat from author to author, but overall it can bring great success if utilized correctly. Introvert PRESS will work to get the most exposure for your book. That’s our goal, plain and simple.
Our blog posts are used to promote:
- Your book debut
- Your link on our genre publicity pages
- Your book review
- Press Releases to pertinent news/community agencies about your book
- Your appearance on our Author Spotlight series
- Your quotes and comments in our Monthly Newsletter
Did we mention that all of this is free?
Please share this post as much as possible. We need to connect with more authors to complete our network goals.